Junior User Aquisition Manager

What is this job all about?

As a Junior UA Manager, you will be responsible for assisting in the development and execution of user acquisition strategies to drive growth and engagement for our products. You will be working closely with the senior UA team to analyze and optimize campaigns across different channels to ensure optimal performance.

What will you be doing?

• Assist in developing and implementing user acquisition strategies across various channels, including paid social, search, display, and mobile app networks.
• Conduct daily performance analysis and optimization of user acquisition campaigns to maximize ROI.
• Collaborate with creative teams to develop compelling ad creatives, messaging, and landing pages that drive user engagement.
• Monitor and report on key performance metrics such as CTR, CPC, CPA, and LTV, and use these insights to inform future campaigns.
• Conduct research on industry trends, competitor activity, and emerging user acquisition channels to identify new growth opportunities.
• Assist in developing and executing A/B tests to optimize campaign performance and drive incremental improvements.
• Work closely with cross-functional teams, including product, data analytics, and engineering, to ensure campaigns are aligned with business objectives.

What are we looking for?

• Bachelor's degree in Marketing, Business, or a related field.
• 1-2 years of experience in user acquisition or performance marketing, preferably in the mobile app or gaming industry.
• Strong analytical skills with experience in data analysis and interpretation.
• Familiarity with user acquisition channels, including Facebook, Google, and mobile ad networks.
• Advanced Excel skills.
• Experience with Tableau.
• Experience with A/B testing and campaign optimization.
• Strong project management and organizational skills, with the ability to manage multiple projects simultaneously.
• Excellent written and verbal communication skills.
• Self-starter with a proactive mindset and ability to work independently as well as in a team environment.
  

What do we offer in return?

We are all about our games. We live them and want to create the best product for our players. To do that we need only the best people, and we know that we need to give, to receive. We believe that work is much more than benefits that you receive, although we have quite a few of those. But you can also count on us, grow with us, be sure to get a free hand to test, learn and improve and most of all you will have a direct impact on the product and the company.