We are seeking a talented and experienced Google and Meta Ads Specialist to join our team on a part-time basis. The ideal candidate will have a minimum of 4 years of experience in managing Google and Meta Ads campaigns with a proven track record of lead generation. As a digital ads specialist, you will be responsible for driving results through strategic campaign management, optimization, and analysis.
Responsibilities:
- Develop and execute Google and Meta Ads campaigns to generate leads and drive conversions
- Conduct thorough keyword research and optimize ad copy to maximize performance
- Monitor campaign performance metrics such as CTR, CPA, and conversion rates, and make data-driven adjustments as needed
- Analyze campaign data to identify trends, opportunities, and areas for improvement
- Collaborate with the marketing team to align Google and Meta Ads campaigns with overall marketing strategies and objectives
Requirements:
- Minimum of 4 years of experience managing Google and Meta Ads campaigns, with a proven track record of lead generation
- In-depth knowledge of the Google and Meta platforms, including advanced targeting and bidding strategies
- Strong analytical skills and ability to interpret data to optimize campaign performance.
- Excellent communication and collaboration skills, with the ability to work effectively in a team environment
- Relevant certification is preferred
- Excellent written and verbal English skills
Benefits:
- Flexible work hours
- Opportunity for growth and professional development
- Work with a dynamic team in a collaborative environment
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